7th Aug 2019 – The global carbonated
soft drinks market size is expected to value at USD 605.6 billion by
2025, during the forecast period. The carbonated soft drinks industry is
subject to witness a substantial growth due to the growing adoption of modern
methodologies during manufacturing process and rising retail sales. The major
distribution stations of carbonated soft drinks involve local supermarkets and
general stores, food service providers and restaurants, pharmacies, vending
machine operators, and etc.
Other small-scale distributors of the
carbonated soft drinks are coffee shops, private clubs, drinking places and few
community centers. The changing food habits and lack of awareness about health
are some of the factors responsible factors for the growth of the market in the
recent years.
The growing retail sales of the
carbonated soft drinks is purely based on the numerous product development in
regards to the range of variety available in the market and preference of the
consumers. The influence of the large-scale food providers such as Walmart for
distribution of the product across the globe paves a way for the extended reach
of the market. Globally, the carbonated soft drinks market is predicted to grow
at high CAGR during the forecast period, providing numerous opportunity for
market players to invest for research and development for further addition in
variety of the product, thus attributing to the growth of carbonated soft
drinks industry.
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Numerous technological advancement in
the manufacturing processes has led to the transformation in the carbonated soft
drink industry. The adoption of robotics and automation is allowing increased
manufacturing production in the short duration of the time and reduction in the
cost, such factors are fueling to the market growth. Though, strict laws and
regulation against the rising content of sugar in the carbonated drinks and
growing health concerns are restraining market growth.
The regular consummation in high
quantity of carbonated drinks give rise to the various health related issues
like diabetes, overweighs, and dental problems. Furthermore, aggressive
business strategies adopted by leading industry players in the form of
advertisementon print as well as digital media are some of the critical factor
responsible for the expansion the carbonated soft drinks market over the
forecast period.
A carbonated soft drink commonly
consists of carbonated water, a sweetener, anorganic additives and synthetic
flavoring substance. The sweetener majorly consists of mixture of different
ingredients such as high quantity of sugar, high fructose such as corn syrup,
fruit extracts, and in some case artificial flavored sugar substitutes also
referred as diet drinks. Carbonated soft drinks might contain traces of
caffeine, coloring additives, preservers, and other kinds of substances. Some
of the fruit drinks, ice teas, and few of the non-alcoholic drinks also comes
within the category of the soft drinks.
A carbonated drink contains carbon
dioxide gas that causes bubbles and fizzes in the soft drinks. Procedure
implemented to dissolve the carbon dioxide is commonly referred as carbonation.
Both artificial and natural implication of the carbonation process are found,
for instance, mineral water naturally absorbs carbon dioxide to produce
carbonated mineral water.
The artificial production of carbonation
involves injecting carbon dioxide into the mixture of sugar and water at a very
high pressure, subsequently tightly closing the container. Similarly, at low
pressure carbon dioxide vaporizes from carbonated drinks, so packaging and
labeling are considered as critical concerns for carbonated soft drinks
manufacturers.
The carbonated soft drinks industry is
divided into regional market segment such as North America, Europe,
Asia-Pacific, Latin America and Africa. North America has shown major growth in
recent years owing to the lack of awareness among buyers and presence of
leading industry players. European region is predicted to hold major market
share in the carbonated soft drinks market with massive growth in forecast
period.
Countries such as Germany, France, and
UK are leading the European market with early introduction of soda-based drinks
and the changing food preferences. The key players in the carbonated soft
drinks industry are Pepsi Co, The Coca-Cola Company Inc., AJE Groups, Tetra
Park Ltd., and Dr. Pepper Snapple Inc.
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