2nd April 2020 – Global Craft
Beer Market report offers the latest industry trends, technological
alteration and forecast data. A deep-dive view of Craft Beer industry based on
its size, growth, development plans, and opportunities is offered by this
report. The forecast information, SWOT analysis, Craft Beer barriers, and
feasibility study are the vital aspects evaluated in this report.
Market Slingshot:
The scope of the global Craft Beer
Market was appreciated at US$ 85.02 billion in 2015. The range is projected to
touch US$ 502.9 billion by 2025, growing at a CAGR of 19.9% for the duration of
the forecast.
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Main features of the report:
·
To provide detailed analysis of
the market structure along with forecast of the various segments and
sub-segments of the global Craft Beer Market.
·
A complete backdrop analysis,
which includes an assessment of the parent market
·
Important changes in market
dynamics
·
Market segmentation up to the
second or third level
·
To provide country level
analysis of the market for segment by application, product type and
sub-segments.
·
To provide strategic profiling
of key players in the market, comprehensively analyzing their core
competencies, and drawing a competitive landscape for the market.
·
Track and analyze competitive
developments such as joint ventures, strategic alliances, mergers and
acquisitions, new product developments, and research and developments in the
global Craft Beer Market.
·
Emerging niche segments and
regional markets
·
An objective assessment of the
trajectory of the industry.
This is attributed to increasing
consumer base in the developing economies like India; thanks to high disposable
income and high millennial population. It has been reported that millennials
are all the more enthusiastic with regards to trying out novel flavors and
variants as compared to the other section of population. Plus, millennials’
spending power is on the higher note and likely to increase by leaps and
bounds.
Trends and Regional Insights:
The manufacturers are looking at the
millennials to have a greater market share by launching novel products and
coming up with marketing campaigns for attracting this segment. North America
did account for the largest share as of 2017 and is expected to continue with
the winning streak in the upcoming period as well. Europe comes in second; as
cold weather calls for extra-consumption of beer (craft beer, in particular).
Asia Pacific is expected to surpass Europe and North America due to the reasons
stated above.
Market Segmentation:
The global craft beer market is
segmented based on product and geography. By product, the segmentation states
amber ale, pale ale, seasonal craft beer, IPA, and other craft beer. By
geography, the same market says North America, Europe, Asia Pacific, LATAM, and
MEA. The “Brewers Association”, a U.S.-based trade group, does define craft
breweries as “exclusive, small, and traditional”. In the UK, the “Society of
Independent Brewers (SIBA)” run the “Assured Independent British Craft Brewer”
initiative to make sure that the beers carrying the “Independent Craft Brewer”
logo turn out to be relatively independent, small, and brewing quality ones.
Players:
The players contributing to the
craft beer market include Boston Beer, Duvel Moortgat, D.G. Yuengling &
Son, Anheuser-Busch InBev, and New Belgium Brewing Company. They are looking
toward inorganic growth to sustain themselves amidst competition.
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