The global nitrogenated coffee market is projected to touch USD 51.1 million by 2025. It is expected to grow at a CAGR of 26.6% from 2019 to 2025. The market growth is predicted to accelerate owing to health benefits associated with nitrogenated coffee as it is low in calories and sugar content. Other qualities like high antioxidants and dense texture in contrast to other variants of coffee are further projected to drive the market over the forecast period.
Vanilla led the market with more than 40% of the revenue share, in 2018. The flavor has gained wide acceptance due to its sweetness and smoothness in reducing the bitter taste of cocoa and property to fuse in the coffee easily. The fruit and nut flavors are projected to foresee considerable growth over the forecast period on account of shifting consumers’ preferences for coconut, pecan, maple and hazelnut seasoned product. Amid changing consumers’ preferences, companies are emphasizing on introducing new products to strengthen their market dominance. For example, in the year 2018, PJ’s Coffee launched its southern pecan seasoned nitrogen induced cold brew.
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The can division is projected to grow with a CAGR of 29.0% over the forecast period. Rising demand for ready-to-drink beverages is anticipated to boost the demand for canned brews over the forecast period. Companies are focusing on expanding their product portfolio to capture larger share in the nitrogenated coffee market. In this regards, Stumptown Coffee Roasters in the year 2015, announced the launch of canned based nitro cold brew to cater to the rising demand for ready-to-drink beverage.
North America was the largest market with more than 80.0% revenue share, in 2018. The demand of coffee product is surged owing to presence of leading players and high demand of customers for cold brews like nitrogenated coffee. Moreover, producers are opening new outlets in Asia Pacific to cater the growing requirements of customer in nations like South Korea, Japan, Indonesia and China.
Further key findings from the report suggest:
• North America dominated the nitrogenated coffee market accounting for more than 80% revenue share in, 2018.
• Asia Pacific is projected to grow with a CAGR of 30.7% over the forecast period.
• Vanilla led the market by occupying more than 40.0% market share in 2018.
• In the packaging segment, can is projected to ascend with a CAGR of 29.0% over the forecast period.
Global Nitrogenated Coffee Market: Key Players
Stumptown Coffee Roasters, Califia Farms, McDonald’s, Starbucks Corporation, LLC, Bona Fide Nitro Coffee and Tea, Dunkin’, Blackeye Roasting Co. Local NITRO Beverage Co. and RISE Brewing Co.
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