3rd January 2020 – The global Mixed
Reality Market is likely to project a steady CAGR in the forecast
period. Mixed reality is derived from virtual reality as the computer systems
work in a virtual and computer-generated environment. Users are engrossed in
the virtual environment by the means of visual, auditory, and tactile displays.
The displays can detach users from their regular environment and create an
illusion that the objects existing around them are in the condensed form. In MR
systems, the users perceive physical elements along with digital elements as
presented. Further, the systems are designed to create illusion for their users
to reveal that the digital objects are in the same dimensions as physical ones.
The factors responsible for the mixed
reality market include technological advances in the hardware technologies and
mobile software. Rise in internet of things (IoT) and wearable devices are
expected to witness significant market rise. The unification of advanced
devices and proliferated use is likely to propel the market growth in the
forecast period.
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Component category for mixed reality
market is likely to comprise software and hardware whereas wired and wireless
formed as device type. Application segment for mixed reality industry includes
aerospace, automotive, entertainment, retail and medical. Automotive &
aerospace sector is anticipated to be a potential segment having a remarkable
market share.
Geographical segmentation for mixed
reality market includes North America, South America, Europe, Asia-Pacific,
Middle East and Africa. North American and European markets dominate the global
scenario due to the presence of key players and technological foothold. In
addition, the market witnesses robust changes from the organizational
perspective in these regions. Asia-Pacific regions accounted for a significant
market share owing to improvements in technological aspects and adoption of AR
and VR techniques by start-up and organizations. The key players in the mixed
reality industry include META Company, Magic Leap Inc, Microsoft Corporation
and Alphabet Inc.
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