25th July 2019 – Global Poultry
Diagnostics Market size is expected to reach USD 771.4 million by 2025.
Poultry farming refers to the procedure of nurturing domesticated birds such as
turkeys, geese, chicken, and ducks for farming meat or egg for food. The
increasing initiatives on the part of government and technological advancements
in the poultry sectors are expected to drive the market growth in the coming
years. The poultry diagnostics market size is expected to register a CAGR of
9.6% in the upcoming period as the scope, product types, and its applications
are increasing across the globe.
The diseases such as avian salmonellosis,
new castle disease, avian influenza, infectious bronchitis, avian my
coplasmosis, avian pasteurellosis, avian encephalomyelitis, infectious bursal
disease, avian recovers, chicken anemia, and the other diseases could be
explored in poultry diagnostics industry. The “avian influenza” disease led the
market share 24.0% in 2016. Frequent outbreaks of influenza (bird flu) in
Southeast Asia and African countries contributing to the market share. “Avian
salmonellosis” is the main bacteria causing disease in this vertical.
Infections such as paratyphoid, pullorum disease and fowl typhoid are caused
due to salmonella infections. This infection is commonly observed in turkey and
chicken.
The market based on the test types is
classified into ELISA, PCR, and the other diagnostic tests. The “ELISA” test is
expected to hold the highest market share in the next couple of years. This
test is used for the various types of avian influenza which has frequent
outbreaks in various regions. Moreover, ELISA test is cost efficient, accurate,
and has greater specificity & sensitivity. “PCR” based test held more than
30% market share in 2016. These tests are mainly used for the Newcastle,
mycoplasma, and various types of influenza.
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The factors that play an important role
in the growth of poultry diagnostics market include increasing demand, growing
population, increasing urbanization & industrialization, increasing avian
diseases outbreak & zoonotic diseases, growing poultry farming, increasing
adoption of vaccination, rising consumer concerns regarding food safety,
growing awareness regarding animal health and growing demand for poultry
derived food merchandises across the globe. Moreover, poultry disease outbreaks
and increasing disease outbreaks such as Avian Influenza are the prime factors
responsible for the growth of market.
In addition, an emergence of animal
health information portals specifically in the developing countries is expected
to propel the growth of market over the forecast period. However, lack of
awareness about animal health, high production cost of poultry, rising costs of
feed and disputes related to trade in the poultry sector are negatively
impacting the growth poultry diagnostics industry.
The market is widely analyzed based on
different regional factors such as gross domestic product (GDP), demographics,
acceptance, inflation rate and others. The market is categorized based on test
type, disease type, service and geography. The market is classified by service
such as virology, bacteriology, parasitology, and others. The “bacteriology”
service is expected to witness highest market share during the forecast period
due to the regular bacterial testing on poultry undertaken by some regions like
Asia Pacific and Europe to prevent & detect the spread of zoonotic diseases
like pasteurellosis, mycoplasmosis and salmonellosis.
North America led market with more than
35% share in 2016. This is because of their advanced infrastructure relating to
animal health, presence of large number of players, extensive distribution
network and increasing awareness amongst farmers. On the other hand, Asia
Pacific is anticipated to grow at the higher CAGR in the years to come due to
developing economy, recent bird flu outbreaks in Southeast Asian countries,
growing population and availability of advanced products.
The key players contributing to the
robust development of the poultry diagnostics market include Zoetis Inc.,
IDvet, QIAGEN, Bioneer Corporation, Biocheck Smart Veterinary Diagnostics,
BioinGentech Biotechnology Company, GD Animal Health, Thermo Fisher Scientific
Inc., BioNote Inc., IDEXX Laboratories Inc., BioChek,MEGACOR Diagnostik GmbH,
Boehringer Ingelheim and AffiniTechLTD. These market players are focusing on
inorganic growth to sustain themselves amidst fierce competition. As such,
mergers, acquisitions, and joint ventures are the need of the hour.
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